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| Title | A Hap, Hap, Happy Place |
| Abstract | One of the founders of the Bernstein-Rein Advertising agency, Robert Bernstein, celebrated his 65th birthday. During the ''birthday bash,'' Bob marched as the honorary drum major of the Marching Cobras, an inner city band. Bernstein-Rein advertising campaigns include the invention the MacDonald's Happy Meal; the smiley face for Wal-Mart knock down prices; and the ''Make it a Blockbuster Night'' slogan. The article also mentions Bernstein's charitable work. |
| Author | Danita Allen Wood
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| Date | August 1, 2003 |
| Source | Missouri Life |
| Location | q977.8 M6793 |
| Volume | 31 |
| Number | 4 |
| Page | 14-15 |
| Local Subject | Rein, Skip
Advertising Agencies
Advertising
Bernstein, Robert
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| Illustrations | Yes |
| Item Type | Magazine Article
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| Access This Item | This document is not available online. You may come to the Missouri Valley Room to view it or request a photocopy from the Library's Document Delivery service. http://www.kclibrary.org/copy-requests |
| Item ID | 208807 |
| CONTENTdm number | 20030 |
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